Very Welles Way

Dear Pet Sitters,

My name is Jenna.

Not long ago, I was in your shoes — working hard, stretched between a desk job and pet sitting, and unsure how to grow the demand I could actually love and depend on.

That’s when I built my system: The Very Welles Way.

It helped me create a real, independent pet sitting business that brings joy and freedom every single day.

Over time, my client list grew and grew.

But instead of hiring a team, I realized something important: I don’t want to manage people. I want to empower them.

Am I worried about creating competition for myself?

Not at all. I believe there’s room for every great sitter to succeed, and pet owners deserve amazing options.

The pet care industry needs more heart-led AND smart professionals.

Let’s connect! https://www.instagram.com/jenna.verywelles/

Build a Confident, Independent Pet Sitting Business — Without Rover

What is the Very Welles Way?
- It’s a step-by-step business-building program designed specifically for solo pet sitters who want to grow with professionalism, structure, and confidence — without competing in a race-to-the-bottom marketplace
- Unlike the “cutesy pet sitter” noise you see everywhere, this is a high-integrity approach for sitters who want to be taken seriously — by clients, by their community, and by themselves
- It’s everything I wish existed for me when I started:
  - A clear system
  - Policies that protect you, the pets, and the pet owners
  - Customizable templates
  - Business knowledge to build something long-term and sustainable

Is there anything dog-specific about this program compared to other business-growth programs?
- Yes, responsible pet sitting requires skills that go far beyond general customer service or marketing
- If you’re handling dogs in any capacity, understanding basic canine body language is essential
- Dogs are constantly communicating through posture, tension, tail movement, ear position, eye contact, and subtle shifts most people never notice
- But when you can read those signals:
  - You prevent unsafe situations before they escalate
  - You keep pets calm and reduce stress during care
  - You build trust faster with new dogs
  - You protect yourself and your business through awareness and good judgment
- The Very Welles Way teaches the foundational skills every responsible sitter needs — including how to recognize stress, discomfort, over-arousal, shutdown behavior, and true signs of aggression
- Responsible pet sitters aren’t just animal lovers; they’re informed, attentive handlers

Who is it for?
- It’s for pet sitters who want to:
  - Start a pet sitting business the right way or level up their existing pet sitting side hustle
  - Move away from Rover dependency or constantly asking for new bookings on Facebook
  - Operate with professionalism and stand out in their communities
  - Build clear policies that eliminate awkward conversations
  - Protect their safety and avoid burnout
  - Keep clients long-term and get referrals naturally
  - If you love animals, enjoy meeting new people, value flexibility, and want to be recognized as a gold-standard pet sitter in your community, this program is for you!

What’s included?
- Inside, you’ll find a full framework based on real-world experience, including:
  - Pricing strategy & rate-setting guidance
  - Strong, professional policies (with explanations)
  - Safety protocols for every season
  - Communication templates & scripts
  - Cancellation rules that reduce headaches
  - Boundaries that protect your time
  - How to present yourself professionally
  - How to build trust before you even meet
  - How to get referrals without being salesy
  - How to avoid the common mistakes new sitters make

Will this help me stand out?
- Yes — dramatically
  - When you operate with clarity, professional standards, and consistent boundaries, you instantly stand out
  - The Very Welles Way gives you a recognizable level of professionalism that clients notice and talk about
  - Clients trust sitters who operate with intention and organization — and this program teaches you exactly how to do that

How do I know if I’m “ready” for this?
- If you’re asking thoughtful questions about:
  - What to include in your contract
  - How to handle cancellations
  - How to keep clients happy
  - How to keep yourself and the pets safe
  - How to structure your business in a sustainable way
  - …then you’re already ready
- The Very Welles Way meets you where you are — whether you’re brand-new or already established but ready for more structure

Why did you create this program?
- Responsible pet sitters deserve a path to success that doesn’t involve guessing, struggling, or learning everything the hard way
- I’ve grown a thriving full-time business, built strong policies, and kept clients long-term because of smart systems
- I’ll show you what works, what truly matters, and how to build the kind of reputation that makes clients say, “We trust you completely”

If you’re ready to build a trusted, profitable pet sitting business — The Very Welles Way is waiting for you

On your FREE Discovery Phone Call:
- We’ll chat about your pet sitting goals
- I’ll share how this program and community can help you
- You’ll be able to decide if the Very Welles Way is right for you

Submissions reopen on Monday, January 19th, 2026!

Below is a schedule for the Founding Members starting 12/1/25

Week 1: Wired For Worth	Dec 1, Dec 2, Dec 3, Dec 4
Week 2: Brand with Bravery	Dec 8, Dec 9, Dec 10, Dec 11
Week 3: Attract with Authenticity	Dec 15, Dec 16, Dec 17, Dec 18
Week 4: Structure for Success Part I	Dec 22, Dec 23
Week 5: Structure for Success Part II	Dec 29, Dec 30
Week 6: Set the Standard	Jan 5, Jan 6, Jan 7, Jan 8
Week 7: Make it a Habit	Jan 12, Jan 13, Jan 14, Jan 15